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New digital music service and player Pono, launched by rock legend Neil Young has a bright future, since many great music names decided to support a Kickstarter.com fundraising campaign.
Bruce Springsteen, Eddie Vedder, Tom Petty, David Crosby, James Taylor and Sting have teamed up to launch Young’s new invention, which has an aim to restore the cleanest sound to music. Young claims Pono music service will have sound as heard in the studio during the recordings.
In a video message to music fans, he said, “It’s about the people who make the music and the way it sounds to us when we’re in the studio making it. It’s about you hearing what we hear. And that hasn’t happened in a long time. I want to bring back real music. That’s why we’re on Kickstarter. So that everyone who loves music can share in the release of Pono and the launch of the real music experience in the 21st century.”
In addition, the video also includes testimonials by Jack White, Beck, Dave Grohl, Patti Smith, Elvis Costello, Sir Elton John, Kid Rock and members of Mumford & Sons.